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	<title>Orange County Small Business Website Design</title>
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	<link>http://www.launchbutton.net</link>
	<description>Wordpress Websites, Membership Sites, Ecommerce Development, and More!</description>
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		<title>Pay Per Click Advertising with Google AdWords</title>
		<link>http://www.launchbutton.net/pay-per-click-advertising-with-google-adwords</link>
		<comments>http://www.launchbutton.net/pay-per-click-advertising-with-google-adwords#comments</comments>
		<pubDate>Sun, 29 Aug 2010 23:04:25 +0000</pubDate>
		<dc:creator>scottopolis</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[google adwords]]></category>
		<category><![CDATA[pay per click]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[search engine marketing]]></category>
		<category><![CDATA[sem]]></category>

		<guid isPermaLink="false">http://www.launchbutton.net/?p=852</guid>
		<description><![CDATA[The most effective way to advertise your business is with PPC (or pay-per-click) advertising through Google Adwords. Learn how much it costs, how effective it is, and how to set it up. It is the fastest way to get on the first page of search results, and it is also the most cost effective way [...]]]></description>
			<content:encoded><![CDATA[<p><strong>The most effective way to advertise your business is with PPC (or pay-per-click) advertising through Google Adwords.</strong></p>
<p>Learn how much it costs, how effective it is, and how to set it up.<br />
<span id="more-852"></span><br />
It is the fastest way to get on the first page of search results, and it is also the most cost effective way to advertise your business.</p>
<p>Traditional advertising uses a blanket approach that shows your ad to as many people as possible.  The problem is, you are paying to advertise to a bunch of people who don&#8217;t care, and only a few who do.</p>
<p>With Google Adwords, you only pay when a targeted lead clicks through to your website.</p>
<div align="center">
<h2>Create a Successful Google Adwords Campaign</h2>
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<p>&nbsp;</p>
<h2>What is Google Adwords?</h2>
<p>When someone searches for something related to your business, Google displays what are called &#8220;sponsored links&#8221; on the top and beside the search results.  These are paid advertisements through Adwords.</p>
<p><img src="http://www.launchbutton.net/wp-content/uploads/2010/08/sponsored-links.png" alt="Google Adwords Sponsored Links" title="Google Adwords Sponsored Links" width="600" height="343" class="aligncenter size-full wp-image-833" /></p>
<p>You can choose the search terms or &#8220;keywords&#8221; that will display your ad, along with what your ad says, where it links to, and how much you want to pay for each click.</p>
<h2>How Does it Work?</h2>
<p>A successful Google Adwords campaign contains multiple ad groups, ads, keywords, and landing pages.  </p>
<p><img src="http://www.launchbutton.net/wp-content/uploads/2010/08/adwords-graphic-700.png" alt="Pay Per Click Advertising Campaign" title="Pay Per Click Advertising Campaign" width="700" height="560" class="aligncenter size-full wp-image-834" /></p>
<p><strong>The key to a successful Google Adwords campaign is to target each of your potential customers with exactly the keywords they are searching for.</strong></p>
<p>For example, if you sell cameras, you don&#8217;t want to just create one ad that says &#8220;We sell Kodak, Canon, SLR, point and shoot, Polaroid, and more,&#8221; and then just send everyone to your homepage.</p>
<p>You want to have one ad group for Kodak, one for Canon, and one for SLR, each with separate ads, keywords, and landing pages.</p>
<h2>How Much Does it Cost?</h2>
<p>You set your daily budget, and your maximum cost per click, so really the cost is up to you.</p>
<p>However, you need to be competitive, so to get the best ROI you need to be in the first 5 search results.  The cost of this varies for every business.</p>
<p>The good news is, as you go the amount you spend to get the same results can actually <strong>decrease.</strong></p>
<h2>Should I Pay Someone to Set it Up For Me?</h2>
<p>To get the maximum ROI with Google Adwords, you need to build multiple web pages, do extensive keyword research, write effective ads, and do consistent maintenance to improve everything.  </p>
<p>Setting up your own Adwords Campaign is possible, but it is almost a guarantee that you will be paying too much per click, and you won&#8217;t be converting as many customers as you could be.</p>
<p><strong>A professional can help you:</strong></p>
<ul>
<li>Spend less per click</li>
<li>Convert more sales</li>
<li>Save time &amp; money</li>
</ul>
<p>Although there is an initial setup and maintenance fee, you will most likely make this back quickly, and then you will reap the benefits for years to come.</p>
<h2>Launch Button Adwords Setup &amp; Maintenance</h2>
<p>If you want to get more traffic to your website with an Adwords campaign, we can help.</p>
<p>Pricing starts at <strong>$499 every 2 weeks, 3 months minimum.</strong> Ad spend is not included. <em> (Why 3 months?  Your costs, ads, and keywords cannot be optimized without at least 3 months of data to work with.  Any less and we would be doing you a disservice.)</em></p>
<p>This includes multiple ad groups, keyword research, effective ad copy, custom landing pages, analysis &amp; optimization.</p>
<p>Adwords campaigns are especially effective when combined with natural SEO, ask us how.</p>
<div class="warning" align="center">
<h2>Get more traffic fast, contact us today! (714) 767-3404 or <a href="mailto:scott@launchbutton.net">scott@launchbutton.net</a></h2>
</div>
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		<title>Recycle For Life Website Design</title>
		<link>http://www.launchbutton.net/recycle-for-life</link>
		<comments>http://www.launchbutton.net/recycle-for-life#comments</comments>
		<pubDate>Tue, 10 Aug 2010 17:31:56 +0000</pubDate>
		<dc:creator>scottopolis</dc:creator>
				<category><![CDATA[Portfolio]]></category>
		<category><![CDATA[Website Design]]></category>
		<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Wordpress]]></category>

		<guid isPermaLink="false">http://www.launchbutton.net/?p=788</guid>
		<description><![CDATA[Recycle For Life Website Design]]></description>
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<h2 class="entry-title">Recycle For Life Website Design</h2>
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		<title>Reliable Ongoing Support</title>
		<link>http://www.launchbutton.net/reliable-ongoing-support</link>
		<comments>http://www.launchbutton.net/reliable-ongoing-support#comments</comments>
		<pubDate>Thu, 31 Dec 2009 18:24:10 +0000</pubDate>
		<dc:creator>scottopolis</dc:creator>
				<category><![CDATA[Features]]></category>
		<category><![CDATA[hosting]]></category>
		<category><![CDATA[support]]></category>

		<guid isPermaLink="false">http://www.launchbutton.net/?p=120</guid>
		<description><![CDATA[A fast hosting account for your website that keeps it online and loads your pages quickly is vitally important. Sometimes setting up a hosting account and maintaining it can be a pain, that&#8217;s why we do everything for you! You can relax and let us worry about all the technical stuff. Ongoing support is a [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.launchbutton.net/wp-content/uploads/2009/12/globe-internet.jpg" alt="Fast Hosting" title="globe-internet" width="300" height="218" class="alignleft size-full wp-image-122" /><strong>A fast hosting account for your website that keeps it online and loads your pages quickly is vitally important.</strong></p>
<p>Sometimes setting up a hosting account and maintaining it can be a pain, that&#8217;s why we do everything for you!  You can relax and let us worry about all the technical stuff.</p>
<p><strong>Ongoing support</strong> is a must-have for any website to keep your online business running smoothly and efficiently.  Your website comes with fast response technical support for any of your needs.</p>
]]></content:encoded>
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		</item>
		<item>
		<title>Social Media Integration</title>
		<link>http://www.launchbutton.net/social-media-integration</link>
		<comments>http://www.launchbutton.net/social-media-integration#comments</comments>
		<pubDate>Wed, 30 Dec 2009 03:48:35 +0000</pubDate>
		<dc:creator>scottopolis</dc:creator>
				<category><![CDATA[Features]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[myspace]]></category>
		<category><![CDATA[social media integration]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.launchbutton.net/?p=76</guid>
		<description><![CDATA[Social Media is quickly becoming a vital part of any online business. It is important that you make it easy for your clients to find you on Facebook, Twitter, MySpace, LinkedIn, or any Social Media site. That&#8217;s why we integrate links to any of your profiles on any page of your site. You can even [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.launchbutton.net/wp-content/uploads/2009/12/social-media-integration.jpg" alt="Social Media Website Integration" title="social-media-integration" width="300" height="301" class="alignleft size-full wp-image-77" /><strong>Social Media is quickly becoming a vital part of any online business.</strong></p>
<p>It is important that you make it easy for your clients to find you on Facebook, Twitter, MySpace, LinkedIn, or any Social Media site.  That&#8217;s why we integrate links to any of your profiles on any page of your site.  </p>
<p>You can even include one-click sharing of your blog posts and pages for any Social Media site!</p>
]]></content:encoded>
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		<item>
		<title>Easy On-Page Editing</title>
		<link>http://www.launchbutton.net/easy-on-page-editing</link>
		<comments>http://www.launchbutton.net/easy-on-page-editing#comments</comments>
		<pubDate>Tue, 29 Dec 2009 19:27:31 +0000</pubDate>
		<dc:creator>scottopolis</dc:creator>
				<category><![CDATA[Features]]></category>
		<category><![CDATA[easy edit]]></category>
		<category><![CDATA[on page editing]]></category>

		<guid isPermaLink="false">http://www.launchbutton.net/?p=42</guid>
		<description><![CDATA[Finally you can have the freedom to change anything on your site with no technical knowledge! All you have to do is double-click anything to edit it, it’s as easy as writing an email. (Really, it’s that easy.) It works on almost all the text on your site, from blog posts, to page text, to [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.launchbutton.net/wp-content/uploads/2009/12/easy-onpage-editing.png" alt="Easy On-Page Editing" title="easy-onpage-editing" width="300" height="285" class="alignleft size-full wp-image-54" /><strong>Finally you can have the freedom to change anything on your site with no technical knowledge!</strong></p>
<p>All you have to do is double-click anything to edit it, it’s as easy as writing an email.  (Really, it’s that easy.)</p>
<p>It works on almost all the text on your site, from blog posts, to page text, to headings and sidebars.  You don&#8217;t have to worry about figuring out any advanced admin areas, all you have to do is login to your site and double-click to edit.</p>
]]></content:encoded>
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		<item>
		<title>Lead Capture Forms</title>
		<link>http://www.launchbutton.net/lead-capture-forms</link>
		<comments>http://www.launchbutton.net/lead-capture-forms#comments</comments>
		<pubDate>Tue, 29 Dec 2009 19:19:07 +0000</pubDate>
		<dc:creator>scottopolis</dc:creator>
				<category><![CDATA[Features]]></category>
		<category><![CDATA[contact form]]></category>
		<category><![CDATA[email opt in]]></category>
		<category><![CDATA[lead capture]]></category>
		<category><![CDATA[opt-in]]></category>

		<guid isPermaLink="false">http://www.launchbutton.net/?p=38</guid>
		<description><![CDATA[Lead capture and contact forms help you collect leads and make more sales. Your leads will be stored in the admin area of your site, where you can retrieve them at any time. Emails from your Contact form will be sent directly to any email you wish. Our forms are professional and easy to use.]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.launchbutton.net/wp-content/uploads/2009/12/contact-form.png" alt="Lead Capture Form" title="contact-form" width="300" height="275" class="alignleft size-full wp-image-57" /><strong>Lead capture and contact forms help you collect leads and make more sales.</strong></p>
<p>Your leads will be stored in the admin area of your site, where you can retrieve them at any time.  Emails from your Contact form will be sent directly to any email you wish.</p>
<p>Our forms are professional and easy to use.</p>
]]></content:encoded>
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		<item>
		<title>SEO Auto-Pilot</title>
		<link>http://www.launchbutton.net/seo-auto-pilot</link>
		<comments>http://www.launchbutton.net/seo-auto-pilot#comments</comments>
		<pubDate>Tue, 29 Dec 2009 18:58:35 +0000</pubDate>
		<dc:creator>scottopolis</dc:creator>
				<category><![CDATA[Features]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[seo]]></category>
		<category><![CDATA[seo auto-pilot]]></category>

		<guid isPermaLink="false">http://www.launchbutton.net/?p=31</guid>
		<description><![CDATA[Search Engine Optimization helps your site rank higher in Google and the other search engines, which brings you more traffic. SEO involves special meta tags, alt text, keywords, plugins, and a bunch of other stuff that will probably bore you to death. The point is that we do the technical stuff, which brings you more [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.launchbutton.net/wp-content/uploads/2009/12/seo-auto-pilot.png" alt="Search Engine Optimization Auto-Pilot" title="seo-auto-pilot" width="300" height="307" class="alignleft size-full wp-image-60" /><strong>Search Engine Optimization helps your site rank higher in Google and the other search engines, which brings you more traffic.</strong></p>
<p>SEO involves special meta tags, alt text, keywords, plugins, and a bunch of other stuff that will probably bore you to death.  The point is that we do the technical stuff, which brings you more traffic, which will help you make more sales!</p>
<p>The SEO Auto-Pilot is an extra feature that we set up on your site to make sure that any future additions (no matter who does them) will be SEO friendly.  That way when you are adding blog posts, pages, or images, you can be sure that you are still fully Search Engine Optimized.</p>
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